Due to the sheer number of communications materials that flow through colleges and universities- both internally and externally- the three major issues that usually arise are consistency, accuracy, and speed. Winans Creative can help alleviate the stress caused by these three points. We have experience in designing course catalogs, mailers, staff newsletters, intranets, and just about everything in between, and we do it with a penchant for efficiency, reliability, and illuminating design.
One of the biggest challenges facing large institutions is delivering a clear and consistent message in all marketing materials, from the smallest initiative to the largest. Therefore we like to stress the importance of style guides for our larger clients. If you currently operate with one, Winans Creative will be happy to adapt our style to fit your current guidelines. If not, we highly suggest working with us to develop a concise style guide that can address and prevent brand fragmentation down the road on issues from logo usage to color palettes. It's a great way to make sure all your departments are working on the same page, and is easily executable online or in print for easy access.
247 Northampton Street Suite 1 Easthampton, MA 01027 p. 413.303.0353 f. 413.303.9465 info@winanscreative.com